All work
Startup SaaSField Notes2024
A landing page that survived a launch spike
Built for the day the traffic arrives, not the day it ships.
- Peak users
- 18k
- LCP
- 0.9s
- Trial signups
- +120%
The challenge
Field Notes had one shot at a launch-day traffic spike and a marketing site that had never been load-tested.
Our approach
Statically generated with edge caching, a strict performance budget, and structured data in place before launch rather than after.
The outcome
The site held through launch day without a single origin scale-up, and started ranking for its category terms inside two months.
Next step
Let’s build something that lasts.
Tell us about your business, goals, or ideas. We'll reply within a day with an honest read on scope and fit.